Consumables: Natural Yellow Color for Mexican Street Corn Seasoned Potato Chips

Consumables by Sensient: Consumer-Centric Product Development Ideas
Consumables is a platform dedicated to inspiring your next product launch. Each week, Sensient’s Ideation Team translates one of Sensient’s consumer trends into a new product idea, showing brands and developers how to bring trends to life!

Check out this week’s idea…

Trend in Focus: Culinary Inclusion
To champion inclusion, consumers are navigating the food and beverage landscape in search of products that reflect and celebrate diverse backgrounds.


Read more in-depth about this trend here

of salty snack consumers are looking for new flavors in chips
(MIntel 2021)
1 in 3
of consumers consider “all-natural” a motivating claim in salty snacks like chips
(Mintel 2020)
North American product launches with a Mexican Street Corn profile have more than doubled in the past three years as culinary tourism gains popularity
(Mintel 2021)


Mexican Street Corn Flavored Potato Chips
The Mexican Street Corn flavored chips are packed with a roasted and smoked corn flavor, a hint of lime and ancho chili, and big queso fresco cheesy finish. Made with simple, easily recognizable ingredients.


Customer Need:
A natural equivalent solution that performs just like a synthetic yellow lake would in a seasoning mix


Sensient Solution:

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Related Content:

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Let’s surprise and delight consumers together!

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