Consumables: Natural Red for Spicy Kimchi-Flavored Noodle Cup

Consumables by Sensient: Consumer-Centric Product Development Ideas
Consumables is a platform dedicated to inspiring your next product launch. Each week, Sensient’s Ideation Team translates one of Sensient’s consumer trends into a new product idea, showing brands and developers how to bring trends to life!

Check out this week’s idea…

Trend in Focus: Culinary Inclusion
To champion inclusion, consumers are navigating the food and beverage landscape in search of products that reflect and celebrate diverse backgrounds.


Read more in-depth about this trend here

of North American consumers consider “flavor” a top factor in purchasing ready-made meals
(Innova 2020)
of consumers are looking for intense, bold flavors in ready-made meals
(Innova 2020)
Bold color improves flavor perception by an average +15% across categories
(Sensient Consumer Research 2019)


Spicy Kimchi-Flavored Noodle Cup
Hot, Hot, Hot—this triple chili kimchi flavored instant noodle cup is daringly delicious, packed with a bold taste experience, and made from all-natural ingredients.


Customer Need:
A natural red color that performs like Red 40 and looks like a hot and spicy red shade at a low price point


Sensient Solution:

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Related Content:

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Let’s surprise and delight consumers together!

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