David Rigg

Consumables: Exclusive Lycopene Solution for Strawberry Milkshake Coffee Creamer

Consumables by Sensient: Consumer-Centric Product Development Ideas
Consumables is a platform dedicated to inspiring your next product launch. Each week, Sensient’s Ideation Team translates one of Sensient’s consumer trends into a new product idea, showing brands and developers how to bring trends to life!

Check out this week’s idea…

Trend in Focus: Back to the Past
Yearning for security and familiarity, consumers search for products that enable them to emotionally escape to simpler times full of comfort, joy, and childhood nostalgia.

31%

of creamer consumers are interested in indulgent flavors

(Mintel 2021)

$250M

Color increases purchase intent an average +5% across categories, offering the $5 Billion coffee creamer market in the United States a potential increase of $250 Million annually

(Sensient Consumer Research 2019, IRI 2022)

43%

of products launched with strawberry milkshake flavors in the last three months tout social media claims

(Mintel 2022)

Strawberry Milkshake Coffee Creamer

Delight your coffee with the perfect taste of an old-fashioned, handmade strawberry milkshake with the Strawberry Milkshake Coffee Creamer. Gluten and lactose-free, no artificial flavors or colors.

Customer Need:
A natural pink shade that survives ultra-high temperature processing that is Kosher, Halal, and non-GMO

Sensient Solution: