Sensient Colour of the Year
POWER BERRY

Transformation through Self-Empowerment.

A meaningful life is not without obstacles.

Whether warranted or not, life challenges give us the ability to harness our deepest strengths. Self-empowerment is especially important today as we try to live, work, and play in a world with many regions stricken by instability.

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sensient colour of the year

Sensient’s 2023 Colour of the Year, Power Berry, is a bold, saturated maroon that harnesses the hues of both red and blue to forge its own authentic shade, symbolic of individual empowerment worldwide.

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sensient's colour of the year 2023

Globally recognized as a hue of seasonality and transition, the fruitful shade of Power Berry signals its fortitude to overcome and withstand change. Power Berry is inspiring, influential, and confident—it is a colour that celebrates human resiliency! Sensient’s technical experts can bring “Power Berry” to life across a range of food, beverage, pharmaceutical, personal care, and beauty applications using a wide rainbow of solutions.

DISCOVER POWER BERRY IN ACTION

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berry food colouring

To see how the colour of Power Berry can bring food and beverage applications to life, discover some short videos here.

Sample colour solutions for Power Berry in your food and beverages here!

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