Endemix Acquisition Highlights Commitment to Supply Chain Security and Cost-Optimization

Sensient Continues Vertical Integration Strategy with Endemix Acquisition

In 2022, Sensient Technologies completed the acquisition of Endemix, a vertically integrated Turkish natural colour and extracts company. “The acquisition of Endemix allows Sensient to further expand its vertical integration for key natural colours and add extraction and refining capacity, further strengthening our position as a leading natural colour solutions provider,” said Paul Manning, Chairman, President, and Chief Executive Officer of Sensient Technologies.

global-natural
1998

Acquisition

  • Italy
  • GSE
  • Anthocyanin
global-natural
2000

Acquisition

  • Geesthacht
  • R&D
  • Applications
global-natural
2008

Market Event

  • Southampton
  • EU labeling on Azo dyes
global-natural
2010

Expansion

  • Phase 1 in & St. Louis site
global-natural
2018

Acquisition

  • Globe Natural
  • Carmine & Annatto production
global-natural
2018

Acquisition

  • Mazza Innovation
  • Clean extraction technology
global-natural
2022

Acquisition

  • Endemix
  • Black Carrot & Beet production
global-natural
2023

Expansion

  • St. Louis
  • Natural colour drying & refining capacity expansion

Global Natural Colour Market Estimate

  • 2012 $0.89B
  • 2014 $1.01B
  • 2018 $1.30B
  • 2020 $1.43B
  • 2022 $1.63B

The acquisition is one of many over the past few years and exemplifies Sensient’s ongoing Seed-to-Shelf commitment to provide a stable supply of cost-optimized natural colour solutions for the food, beverage, and pet food industry. Endemix broadens Sensient’s carrot and beet portfolio even more so, further strengthening global food supply chain security on these key botanicals for food colours.

Expanded Vertical Integration Portfolio Enables Cost and Supply Improvements

Sensient’s ever-expanding global portfolio of vertically integrated natural colours includes a variety of sources, including:

REDS & PINKS

Black Carrot

One of the most popular natural red and magenta sources for low pH formulations, this cost-effective and versatile botanical is a great example of how Sensient’s vertical integration opens the door to cost savings and shade variation for our customers.

Purple & Red Sweet Potato

Stunning vibrant pink shades are possible with purple and red sweet potato. Like all anthocyanins, these solutions perform beautifully in low pH and high water applications.

Beet

Arguably the most “global” natural botanical, colour from beets is used around the world for bright reds and pinks. Sensient’s agronomy and R&D programs are constantly working to add even more concentrated and stable beet options to our portfolio.

Red Radish

Another vertically integrated anthocyanin, red radish imparts true bold reds and pinks to applications from seasonings to drinks.

Cochineal

Though not a botanical source, cochineal is an important and highly stable part of the natural colour toolkit for brands in all regions. Global supply chain security is a hallmark of Sensient’s investment in vertical integration for this source, ensuring reliable supply for our customers.

ORANGES & YELLOWS

Annatto

A bold orange source, Sensient offers annatto in both oil- and water-soluble applications. Since this colour is so popular in applications from dairy to snacks, vertical integration helps to prevent price and supply volatility for manufacturers.

Orange Carrot

This botanical is perfect for orange and yellow shades in products where easily recognizable plant-based ingredients are important. Orange carrot is also naturally cloudy, a great fit for beverage applications where visual cloud is desired.

Safflower Carthamus

Safflower is a naturally water-soluble solution offering heat-, light-, and acid-stable bright yellow shades in a wide range of applications from beverages to baked goods to pet food.

Safflower is not approved for use in South Africa.

BLUES, PURPLES & GREENS

Butterfly Pea Flower

This water- and heat-stable anthocyanin offers unique natural blue hues at pH levels above 4.0, stunning purples in more acidic environments, and green shades when blended with natural yellows.

SAMPLE VERTICALLY INTEGRATED
NATURAL COLOURS HERE »

Growing Suite of Technologies Fuels Advances in Colour Performance

The botanical portfolio isn’t the only asset growing through Sensient’s acquisitions—so are our color processing and development capabilities. Through the Endemix acquisition, we will have additional refinement and extraction capabilities that will support our growth plans and sustain our leadership positioning in the colour market.

Colour Process Engineering Technologies

Extraction
Refinement
Stabilization
Purification
Standardization
Concentration

Why Are These Technologies Important?

Continual improvement in colour process engineering leads to improved cost-in-use.

Better performing natural colours typically equate to lower usage level needs which in turn might have a much lower impact on total formulation cost.

The ever-growing portfolio of technologies and process improvement capabilities is a testament to consistent dedication to unleashing the full potential of nature’s true colours for our customers.

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