Certasure™ Screening: Pesticides

Ensuring the Safety and Authenticity of Colouring Foods and Natural Colours

While botanically sourced ingredients like colouring foods and natural colours add an inherent level of complexity to food safety controls, they enable manufacturers to respond to consumer desire for clean and simple ingredients. However, today’s consumers seek even greater transparency from food and beverage companies.

A study published by the European Food Safety Authority (EFSA) on consumer perceptions of emerging risks in the food chain commented on 86% of consumers being fairly or very worried about chemicals such as pesticides or additives, used in production.

“Natural” and “pesticide-free” are two of the top four characteristics consumers use to describe “healthy” food. (Mintel 2016)
Food manufacturers can rely on Sensient’s Certasure™ program to ensure their colouring foods and natural colours meet all pesticide requirements set by the European Union’s food safety system.

The Structure of Certasure™

Developed in partnership with the Committee on Standards for Natural colours (led by Dr. James E. Simon) in 2015, Certasure™ is a comprehensive certification program for colours from plant sources to ensure that they meet all safety and authenticity requirements offering full brand protection for our customers.

Natural colour manufacturers and suppliers follow the European food safety model, yet inefficient control concepts through control of the documentation by the industry leaves much responsibility with every single manufacturer. At Sensient, food safety is one of our core values, so our safety protocols are prioritized to ensure we are delivering natural colouring solutions of the highest quality in terms of safety requirements. A natural colouring solution from Sensient should never cause a product to be recalled for exceeding specified levels of items like pesticides or heavy metals, because we test

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Pesticides

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Heavy Metals

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Microbiological Contamination

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Adulteration

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Unauthorized Solvents

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Build Consumers’ Trust through Natural Ingredients like Colours with High Standards

Our pesticide screening process is a necessary component of our Build Consumers High Standard commitment to guarantee safe natural colour solutions. Leading brands can rely on the safety promise of Sensient’s Certasure™ program while innovating naturally and colourfully.

We encourage manufacturers to always inquire about the safety protocols taken to ensure their natural ingredients are authentic and safe. When you see the Certasure™ shield on shipping containers of our natural colouring solutions, you can be certain that it was tested under our rigorous food safety standards.

When you see the Certasure™ shield on shipping containers of our natural colour solutions, you can be absolutely certain that it was tested under the most rigorous food safety standards.

If you have questions about our colouring foods or natural colours or our pesticide screening process, feel free to schedule a consultation. Innovate with safe and quality natural colouring solutions from Sensient, as you can request any shade here!

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